Creative Industry as an enabler of the County’s development agenda

Written by Brenda Chelang’at

Cultural and creative sectors are important for ensuring the continued and sustainable development of societies and generating income for the youth.

Stakeholders from the creative economy working group earlier today met with the leadership from the directorate of culture to discuss areas of collaboration to ensure the growth and sustainability of the cultural and creative industry.

This will ensure the preservation of culture and heritage in Nakuru county since the county is a creative city. The group was formed in 2021 with the aim to bring together the creative industry players towards a common goal.

The collaboration will further help strengthen cooperation and partnerships with a view to enhancing capacities in order to protect and promote the diversity of cultural expressions.

Youth, Sports, Gender and Social Services CECM Madam Josephine Achieng, said that Nakuru county will support and promote talents and help the creative industry around the county to provide the youth with a platform to showcase their work

Her sentiments were echoed by the Chief officer for Tourism Ms Rosemary Wambui and Chief Officer of Youth, Sports and Vocational Training, Ms Stellah Mwaura who noted that Nakuru is a creative, culturally rich and is supported by entertainment, architecture, tangible cultural establishment and tourism hence the need to tap into opportunities in culture, tourism and creative industries to provide employment for the youth in the county.

Martin Gichinga
Author: Martin Gichinga

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